Will you Unlock Your Potential as a Blog Writer?

Your potential as a writer?

You have a new way to explain how something works? A clever idea to share? An inter­est­ing memory? An origin­al view on a social or polit­ic­al issue? Do you have an altern­at­ive viewpoint to provide? Then, it is possible you have a great blog posting from inside of you. The key question is, can you unlock your poten­tial as a writer? 

Unlike writing a book, blogging, or on-line writing, provides you with the versat­il­ity to express facts or opinions about the variety of subjects you know about. Even though one writer has published a blog post of 38,000 words, it doesn’t mean you have to. Most great posts are between 1,000 and 2,000 words long.

Tap into Your Personality

Blog writing is akin to essay writing. You can tap into your sense of wit, your humour, share an individu­al viewpoint, persuade others of your perspect­ive. Indeed person­al­ity is so import­ant in this genre of writing, readers love to see the writer’s person­al­ity. Can you write between 1,000 and 2,500 words at one sitting? Then, you have the poten­tial to become a blog writer.

Showing your potential as a great writerCan you become great? Memorable? Everyone has that poten­tial! Everything you think has the poten­tial to show people something of you, but not everything you think is ever written about. You should be clear on that distinc­tion. If you have been think­ing about the matter for a while then it must be import­ant, and this could be something you should tell others about. That is, one of the joys of blogging.

Your Purpose

What is your purpose? Who are your audience? These are certainly two questions you should think about before you write. Blog posts can explore, but they can imagine, they can digress. Indeed, like essays they don’t really have fixed rules for writing. There is no “Dear Sir” nor “thank you” neces­sary. The only real rules are to make it inter­est­ing, have a good title, and use pictures or diagrams to emphas­ise your words. Largely, the goal of a blog post is to take a person­al exper­i­ence, or an idea, or a memory, and relay it to the outside world. Part of the joy of blogging is also connect­ing to people on social networks and publish­ing your work. 

Essays have been of great means of commu­nic­a­tion since the time of Aristotle, but they grew in popular­ity during the 16th century. It is a way to persuade others of your view. The word essay actually is a French word that is intro­duced into the English language and has a meaning of the attempt or trial. The idea being that the essay writer attempts to persuade the other person of the right of their viewpoint, they may also put an idea on trial. Of course, essays, like blogs, come in all genres humor­ous, polit­ic­al, histor­ic­al, scientif­ic, etc. A well written essay evokes many types of responses, so should a blog.

The ability to argue and persuade are question­ably the most import­ant weapons a writer can bring to bear. Aristotle talked about appeal­ing to reason (logos) and emotion (pathos). These skills are as vital today as they were in ancient Greece.

Your contribution, your potential

Your Potential?

What is your poten­tial? You should take a couple of minutes to look at what has already been said in this article and question what you can do.

Are you able to contrib­ute? Maybe you won’t be able to paint a picture in a book yet, but that devel­ops. I am convinced you have poten­tial other­wise you would not be reading this right now. Uncovering or discov­er­ing your poten­tial may be anoth­er thing, perhaps you should take a course on essay writing or other related topics. Reality is that it is up to you to explore your poten­tial as a writer. You may surprise yourself.

Convince

If you can convince somebody through the use of humour, then it is a good medium to use. Personally, I’ve never mastered the art of humour, only finding it by happen­stance. 

emotion and your potentialEmotive and persuas­ive writing are skills that can be learnt. In part knowing what pulls at your own emotions and what persuades yourself is a start devel­op­ing these skills and may be the start of recog­nising in turn how to persuade others. How were you persuaded to vote (or not) at the last election? Was it an advert­ise­ment? Was it something somebody said? If you think about what influ­enced you, then you can perhaps use the same skills to influ­ence others. You need to put it in writing for your blog for it to be effect­ive in this medium.

One of the lessons I learned was not simply to react to things other people have said. Reaction tends to be driven purely on emotion. Your arguments may fail to logic­ally come togeth­er. As a result, there is no thread binding the emotion­al aspects to the logic­al ones. Even the logic­al Mr. Spock new about the power of emotion combined with the power of logic.

Are there Right and Wrong ways to Write?

It has been said that an essay writes itself. The struc­ture becomes clear to the writer as they proceed. Yet with a blog many writers suggest that a struc­ture is neces­sary in advance of putting pen to paper. Is this true? There are times when bullet points help you struc­ture your thought process. There are other times when free writing is perfectly accept­able. I have written posts with the central idea in mind, the need to discuss views arising from a single point. Here the writing radiates from the central point, which is not neces­sar­ily clear in the opening paragraph.

I am sure writers will contin­ue to write about the topic of invent­ing their pieces well into the future. Each writer will have a differ­ent approach. You can only know your style once you start writing. Some people are chatty, others get straight to the point.

There are some rules. For example, you should never accuse people of wrong­do­ing. I know there are examples of famous histor­ic­al essay writers making unfoun­ded accus­a­tions, but a modern blog writer has to think about the future of their blog. Being sued for damages is not a good idea and most writers could not afford the cost of a law suit.

Is the Central Purpose of your Post Clear?

As you revise your writing, you must ensure at all parts linked to the central purpose. This is true for the opening sentence as it is for the closing one. Each sentence may hint towards, build ideas, or logic­ally support the central purpose of your essay. Many opening paragraphs preview the concept under discus­sion, mention exist­ing thoughts, perhaps suggest an altern­at­ive way of looking at things.

How you build your ideas, sentence after sentence, is a neces­sary part of build­ing the essay. Will each address some of the obstacles? Tell people why exist­ing knowledge is limited, suggest other things we should know or invest­ig­ate. Perhaps show differ­ent perspect­ives. These are some of the ways to devel­op your poten­tial as a writer.

 

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Buy Peter B. Giblett a coffee to thank him for looking at what it takes to become a good blog writer. If you have questions then please ask them via a comment. The images included here are from royalty free public domain image collec­tions, photo­graphs from Pixabay, or from Peter Giblett’s person­al collec­tion.

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